Music in People's Life Essay Example | Topics and Well Written Essays - 1250 words

Music in Peoples Life - analyze ExampleVTI Ltd is generally into melody that focuses on the active followers of medicinal drug who normally make purchases of medicament records. Ironically, the fact that a person is an active follower of unison does not guarantee that the person go forth be dogmatised to whatever a music company presents it with (Armenakis, Harris, & Mossholder, 2003). Mostly, these music consumers want dynamism and diversity in the way their businesses deal with it. It is for this reason that the all new form of music record trading, which is the online sale of music has become graspd by most lovers of music. at that place is no denying the fact that online sales make access to music easier and less expensive. There is also a lot of fun when it comes to how interactive and interesting the act of devising purchases online can be. Due to this situation, a lot more consumers of music would be more comfortable doing business with companies that guarantee them t hese variables of services. The need for miscellanea at VTI Ltd. Change is not something that a lot of people embrace easily in organizational management and set up. This is because in most cases, people feel rattling comfortable with the systems they earn been associated with and with feel that trying their hands on new ideas, programmes and systems would bring about an consummate change in the transcriptional culture, which would in turn affect the way business is conducted within the organisation (Osborne & Brown, 2005). hardly as much as it is unbowed that changes in rudimentary policies, programmes and systems could lead to changes in organisational culture, it is also true to argue that changes atomic number 18 generally needed when there is the need for a pragmatic reformation aimed at growth and development (Grundy, 1993). In the current case of VTI Ltd, the only justification for change is that revenues are go and the company has not made any profits in the past f our years. Clearly, any organisation that becomes plagued with such a situation must first look out for a course of change to ensure that wrongs are corrected and the direction and focus of the organisation is placed in line with take up trend on the market (Hirschhorn, 2000). There is also the need for change because customers have changed their consumer behaviour towards the company. however again, OToole (2005) notes that when consumer behaviour changes towards an organisation, its revenues may either go up or down. But in this case, revenues are going down. Causes of change at VTI Ltd. There could be two major paradigms of causes of change for VTI Ltd, which are infixed and outside(a). Largely though, it can be said that the internal changes are quiet dependent on the external changes. This is said because it is realised from the case that the major cause of change is changes in consumer behaviour, which is quite an external phenomenon (Batt, 2002). There is also an external cause of competition, whereby the company is seen not to be proactively surviving the competition it is reaching from key competitors. In a situation where there is lack of competition, revenues will fall because competitors win over the unattached customers of a company (Baum & Rowley, 2005). Even more, changes in business orientation, which is also an external factor, could be counted as creation responsible for the change. By this, reference is being made to how the music sales industry has adopted itself to a more technology based way of doing business, where electronic commerce has become the order of the day. Generally, these external factors have led up to internal causes such as organisational conflicts and struggle, which is seen between management and employees, and lack of employee satisfaction, arising from